Diego S. Murillo is a creative professional with over six years in the immersive technology industry. He began his career in a leading Virtual Reality (VR) studio, where he spent four years designing innovative digital experiences that blended storytelling, animation, and interactivity. This period gave him a strong foundation in immersive media and user engagement through experimental creative formats.
Today, Diego co-leads Hyperreality Company, a creative studio that partners with national and international brands to create high-impact experiences using 3D animation, Augmented Reality (AR), and interactive media. From boutique brands to global corporations, Diego’s focus remains the same: crafting experiences that resonate emotionally and push creative boundaries. His portfolio includes projects with major brands across Latin America in sectors like entertainment, consumer goods, technology, and more.
At the core of my creative philosophy is a belief that quality matters. Every idea I develop starts with the intention to solve a real problem and create a lasting impression. Whether it’s a product launch, a digital campaign, or an immersive experience, I aim for work that not only looks good but delivers measurable value. I believe great ideas are not only innovative—they’re purposeful and meticulously crafted.
I’m driven by the process of refining concepts until they become unforgettable experiences. I don’t believe in shortcuts. I believe in bold thinking, tested by research, crafted with care, and executed with precision. High-quality creative work isn’t just a nice-to-have—it’s the foundation of every successful brand story I help bring to life.
I’m passionate about helping brands connect with their audiences through innovative tools and immersive storytelling. In a world where attention is scarce and digital fatigue is real, I see technology as a way to surprise, engage, and inspire. Whether it’s through virtual reality, AR, AI-driven visuals, or interactive 3D content, my goal is to turn bold ideas into powerful experiences that make people stop and feel.
My drive comes from watching how a single moment of innovation can change the way a brand is perceived. I’m constantly exploring the edge of what’s possible, finding ways to combine creativity and technology to solve modern communication challenges. The future is experiential—and I’m here to help brands build it.
We focus on delivering measurable outcomes, helping businesses achieve sustainable and scalable growth
We work hand-in-hand with our clients, fostering transparent communication and meaningful partnerships.
Combining creativity with insights, we design strategies that are both innovative and effective.
To help brands connect with people through innovation and creativity that transcends time.
